You need to be bold for a central city motorcycle dealership. You also need clear space to put an array of bikes, from scooters through to big bore Boulevard cruisers. And you need to tie traffic flows and administration spaces into an easy, workable design.
This Christchurch operation wanted a solution that was practical but also where customers would respond in a positive manner to the bikes on show.
It was a matter of giving the range itself centre stage, but using the surroundings to reinforce the Suzuki brand, creating a hard-working retail space with the right degree of style.